More breakploitation from the 80’s: Vans Breakers

Posted on December 13, 2008

A few weeks ago, I wrote about breakploitation, the 80’s exploitation of the new breaking “fad” that popped up in the 80’s. I just found out that Vans had also jumped on the bandwagon, creating special breaking shoes called “Breakers”.

Vans Breakers

You have to love and hate this ad. From the guy holding the boombox sideways to the tag-line “Breakers - Only for the Elite!”, this ad is another horribly awesome example of corporate monetization of breaking.